Fashion
25%
ASOS code NEWAPP takes 25% off a first order placed in the ASOS app, in Saudi Arabia, the UAE, Kuwait and Egypt.
ASOS Discount Code NEWAPP: 25% Off Your First App Order
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ASOS UAE Discount Codes November 2026: NEWAPP and NEW
2 couponsASOS ships fashion, shoes and beauty from the UK to the UAE and covers VAT on entry. New customers get 25% off a first app order with NEWAPP, or 20% with NEW after signing up to emails. Standard delivery costs 24.97 AED and is free over 380 AED, or free on every order with ASOS Premier at 200 AED a year. Returns are accepted for 28 days.
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Coupons
23%
Avg. saving
Today
Last verified
2
Coupons
23%
Avg. saving
Today
Last verified
2 live offers
Fashion
20%
ASOS code NEW takes 20% off a first order on asos.com for new customers who sign up to ASOS marketing emails, in Saudi Arabia, the UAE, Kuwait and Egypt.
ASOS Discount Code NEW: 20% Off Your First Order
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Price Trends
Price-Drop Calendar
Months this store has historically run its biggest sales
Good timing: this is one of this store’s marked discount months right now.
Jan
Feb
Mar
Apr
May
Jun
June code search peak
Jul
Aug
Sep
Oct
Now
Nov
Black Friday to Cyber Monday
Dec
Savooh's own editorial estimate, based on known regional shopping seasons (White Friday, Ramadan, back-to-school). It is not calculated from this store's price history.
Price Outlook
+2.3%official forecast for consumer prices this year in UAE
Source: Central Bank of the UAE, Quarterly Economic Review (June 2026) · 2026 · read 7 August 2026
At this pace, an item you put off for a year costs roughly 2.3% more, which is why a marked sale month beats waiting for prices to fall.
This is the official price index for the whole market. Individual products move faster or slower than the index, and a sale beats the index either way.
Compiled and dated by the Savooh editorial team. How we check things →
Best time to buy
ASOS calls Black Friday its biggest deal of the year, and in 2026 it runs from Friday 27 November to Cyber Monday on 30 November across more than 850 brands. Code searches follow their own pattern in our DataForSEO data: in Saudi Arabia, searches for كود خصم اسوس average 1,600 a month and reached 2,400 in February and August 2026, and in the UAE searches for asos discount code reached 880 in October and November 2025. Outside sale weeks, a first order gets 25% off with NEWAPP in the app or 20% with NEW, and a birthday code arrives for customers who ordered in the last year.
Shipping, Returns & Payment
The practical details for ASOS
Checked against the retailer's own pages on 14 October 2026
- Free delivery over
- AED 380checked 14 October 2026
- Standard delivery
- AED 24.97checked 14 October 2026
- Return window
- 28 dayschecked 14 October 2026
- Return postage paid by
- Youchecked 14 October 2026
Retailers change these without notice. Each line links to the page we read it from, so you can confirm before you buy.
Buyer Guide
How to get the most out of ASOS
Reviewed by Savooh's editors · Last verified Today
ASOS is a British online fashion retailer selling its own labels and more than 850 brands. It ships from the UK to Saudi Arabia, the UAE, Kuwait and Egypt, new customers get 25% off a first app order with NEWAPP, and returns are accepted within 28 days.
1
New customers get 25% in the app
On 15 October 2026 ASOS advertised 25% off a first order with NEWAPP in the app, or 20% with NEW after signing up to emails. Country exclusions apply, so check the discount in your bag.
2
One code per order
ASOS accepts one promo code per order, and codes don't apply to items sold by ASOS Brand Partners, delivery charges or gift vouchers.
3
VAT is covered, other duties may not be
ASOS says it covers VAT on entry to the country, but the customer is liable for any other duties and taxes. Returns from the region usually mean paying the return cost yourself.
About ASOS : the full picture
ASOS was founded in London in 2000 and sells women's and men's fashion, shoes, accessories and beauty from its own labels and more than 850 brands. Orders to the Middle East ship from ASOS warehouses, and items sold by ASOS Brand Partners can ship separately.
New customers have two codes. On 15 October 2026 ASOS advertised 25% off a first order with NEWAPP in the app and 20% off with NEW after signing up to emails. Only one code works per order, and codes don't apply to Brand Partner items, delivery or gift vouchers. Customers who ordered in the last 12 months and opted in to emails also get a birthday code.
Delivery depends on the market. In the UAE, Standard costs 24.97 AED and is free over 380 AED. In Saudi Arabia it costs 56.01 SAR and is free over 419.99 SAR. Both countries have ASOS Premier, a yearly pass for free Standard delivery on every order. Kuwait and Egypt orders are charged in US dollars: USD 19.74 to Kuwait, free over USD 110.54, and USD 15.79 to Egypt, free over USD 157.91.
You have 28 days from delivery to return items in their original condition. For most countries outside the UK the return cost and any return duty are yours, and ASOS aims to refund within 14 days of receiving the return. ASOS's biggest sale is Black Friday, which runs from 27 to 30 November in 2026.
New customers have two codes. On 15 October 2026 ASOS advertised 25% off a first order with NEWAPP in the app and 20% off with NEW after signing up to emails. Only one code works per order, and codes don't apply to Brand Partner items, delivery or gift vouchers. Customers who ordered in the last 12 months and opted in to emails also get a birthday code.
Delivery depends on the market. In the UAE, Standard costs 24.97 AED and is free over 380 AED. In Saudi Arabia it costs 56.01 SAR and is free over 419.99 SAR. Both countries have ASOS Premier, a yearly pass for free Standard delivery on every order. Kuwait and Egypt orders are charged in US dollars: USD 19.74 to Kuwait, free over USD 110.54, and USD 15.79 to Egypt, free over USD 157.91.
You have 28 days from delivery to return items in their original condition. For most countries outside the UK the return cost and any return duty are yours, and ASOS aims to refund within 14 days of receiving the return. ASOS's biggest sale is Black Friday, which runs from 27 to 30 November in 2026.
Shopping Tips
Before you buy at ASOS.
What our editors do before they buy from this store.
01
Order your first basket in the app
On 15 October 2026 ASOS advertised 25% off a first order with NEWAPP in the app, against 20% with NEW on the website after signing up to emails. Country exclusions apply, so check the discount in your bag.
02
Premier pays off after eight Standard orders
Standard delivery costs 24.97 AED below 380 AED. ASOS Premier costs 200 AED a year for free Standard on every order and free Express over 150 AED, so it covers itself after about eight small orders.
03
Express costs 34.96 AED
On 15 October 2026 Express promised delivery by 20 October and Standard by 22 October, so Express saved two days for 10 AED more than Standard.
04
One code per order
ASOS accepts one promo code per order, and codes don't work on items sold by ASOS Brand Partners. Check the seller on the product page before you count on the discount.
05
Return costs come out of your refund
You have 28 days from delivery, but from most countries outside the UK the return cost and any return duty are yours. Send everything back in one parcel.
06
Add your birthday to your account
Customers who ordered in the last 12 months and opted in to emails get a birthday code. Your date of birth needs to be on your account 24 hours before the day.
How to use a code
Redeeming a code at ASOS.
Where the promo field is in this checkout, and what voids a code here.
- 1Set your country to the UAEChoose the United Arab Emirates and AED in the ASOS country settings or app.
- 2Check who sells the itemCodes don't apply to items sold by ASOS Brand Partners, so check the seller on the product page.
- 3Enter NEWAPP or NEWUse NEWAPP in the app or NEW on the website for a first order. Only one code works per order.
- 4Choose delivery and payStandard is 24.97 AED below 380 AED, Express is 34.96 AED, and Premier makes Standard free for a year.
Savooh Answers
What people ask about ASOS coupons
Q
Is there an ASOS discount code for the UAE?Yes, for new customers. On 15 October 2026 ASOS advertised NEWAPP for 25% off a first app order and NEW for 20% off after signing up to emails. Country exclusions apply, so check the discount in your bag.
Q
How much is ASOS delivery in the UAE?Standard costs 24.97 AED and is free over 380 AED. Express costs 34.96 AED. On 15 October 2026 Standard promised delivery by 22 October and Express by 20 October.
Q
Is ASOS Premier worth it in the UAE?200 AED a year gives free Standard delivery on every order and free Express over 150 AED. At 24.97 AED a Standard delivery, it pays for itself after about eight orders under 380 AED.
Q
Does ASOS charge customs in the UAE?ASOS covers VAT on entry. Any other applicable duties and taxes are the customer's.
Q
How long do I have to return an ASOS order?28 days from delivery, through the ASOS returns platform. From most countries outside the UK you pay the return cost, and ASOS aims to refund within 14 days of receiving the return.
Answers written and checked by our editors. Codes change, so check the live list above.
How ASOS compares
| ASOS | SHEIN | Namshi | |
|---|---|---|---|
| Standard delivery | 24.97 AED | 20 AED | 12 AED |
| Free delivery over | 380 AED, or every order with Premier | 149 AED | 150 AED |
| Faster delivery | Express 34.96 AED | Not offered | Next day 14 AED over 200 AED |
| Return window | 28 days | 15 days | 14 days |
| Return cost | Paid by you | First return free | Free |
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FAQ
ASOS coupon
questions, answered.
What to check before you use a ASOS code.
No. ASOS allows one promo code per order, including free-delivery codes, and codes don't apply to items sold by ASOS Brand Partners, delivery charges or gift vouchers.
Yes, if you've ordered in the last 12 months and are opted in to marketing emails. Add your date of birth to your ASOS account at least 24 hours before your birthday and the code arrives by email on or before the day.
Yes. ASOS discount code NEWAPP takes 25% off a first app order in the UAE, or NEW for 20%, and both work on Black Friday. Premier is 200 AED a year, returns within 28 days. Black Friday falls on Friday 27 November 2026.
Not at the moment. ASOS's 10% student discount covers countries such as the UK, Ireland, the US and Australia, and the UAE isn't on the list.
Face and body products once opened or with a broken seal, and underwear, swimwear and pierced jewellery without an intact hygiene seal. Everything else has 28 days from delivery.
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